Quick Mini iPod thought
Monday, January 12, 2004 ~ Comments Off
A LOT of people are saying the same thing about the Mini iPod
too high a price for too little product. Of course, for an extra $50, the 15GB iPod doesn’t look so bad.
Maybe that’s the strategy? Seems a bit daft in the face of it I agree, but it is a good way to maintain sales of both… It’s a pretty easy sell for a salesman either way – you come in looking for a Mini iPod and he points out the ‘big brother’ model that is only a little dearer but holds much more or you just buy the Mini iPod that you came in for… if the gap between the two products was too big then there would be no ‘sell-on’.
I still expect a lower price, smaller model to appear at some time, as one thing Apple is good at is responding to the market.